Bridging the gap between brand and CRM

Exelement is a marketing and sales transformation consultancy that helps companies to

  • Hero Icon 1Achieve true internal marketing and sales alignment
  • Hero Icon 2Implement automations and measure business performance
  • Hero Icon 3Create conversion focused customer experiences in an ever-changing environment

How can we help?

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Drive better sales opportunities

We’re a group of strategists and technologists who are marketing and sales alignment specialists at our core - meaning not only do we understand marketing automation, but all the technical integrations, processes, and human pieces of the puzzle that make alignment work as it should. This is how we do it:

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Boost your business opportunities

With the increasing number of touchpoints that make up B2B customer journeys, knowing how to optimize your strategy becomes more challenging. We help you identify which activities directly lead to sales, and how to maximize each touchpoint for better returns and lower customer acquisition costs.

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Increase your customer lifetime value

Loyalty, word-of-mouth brand awareness, and customer evangelism is worth more in marketing currency than all other activities combined. But the only way to get there is through exceptional customer experiences. We help you strategize and implement the best ways to secure those lasting customer relationships.


What our customers say


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Events and webinars


Unlocking the full potential of marketing automation: how to maximise the value of your leads

We know by now that the term “sales funnel” is outdated: today’s buyers do not take a straight and narrow path to making purchases, and real customer journeys are increasingly individual. Many prospects just aren't ready to buy right away, meaning dozens of touchpoints may be required to make a sale - and the truth is, not all leads are created equal. How can organisations better identify true opportunities, service the right leads, increase conversions, and create their most efficient marketing process ever? Through marketing automation.

Sep 2nd 2020 - 12:00 am

Free download: run your own Content Workshop

Businesses need to structure their content marketing strategies, but often lack the foundation to start. Download our template to run your own content workshop now.

Sep 1st 2020 - 12:00 am

Get in touch

We love to listen, and we are eagerly waiting to talk to you regarding your project.

Address IconStockholm, Gamla Brogatan 32