With certifications in Marketo, Salesforce and Pardot, Axel contributes to a range of key accounts, bringing with him skillful knowledge in marketing automation, CRM and lead management strategy. He also oversees sales development at Exelement, managing outreach with prospective clients to establish new business relationships for the agency. Axel studied marketing and economics at Lund University and worked in real estate before changing his career path to marketing.
As project manager and digital marketing consultant at Exelement, he enjoys helping B2B clients realize the full potential of marketing automation, enabling companies to create conversion-driven experiences through sales and marketing alignment, data and analytics and digitalization.