For more than 20 years, Mikael has been working in the cross section between media, marketing, sales and leadership - always in a digital context. Holding several senior leadership positions at companies like IDG, Schibsted, Kinnevik and Bonnier - and most recently as CEO at Wunderman Thompson Sweden, Mikael has obtained a thorough understanding of the challenges companies face when it comes to adapting to rapid digitalization and today's data-driven landscape.
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